THE DIGITAL AGRICULTURIST
KEB CUEVAS
Keb Cuevas is a licensed digital agriculturist from the Philippines, a multi-awarded entrepreneur for his work in economic development.
As a journalist, he creates online content on science, agriculture, and development policy topics for young audiences and the general public.

Keb Cuevas (The Digital Agriculturist), born Kevin San Miguel Cuevas, is an licensed agriculturist, science communicator, and food systems advocate. With deep roots in farming communities and expertise in AI and analytics, Keb builds bridges between tradition and technology to make agriculture smarter, fairer, and more sustainable.
He has trained thousands of farmers, youth, public servants, and entrepreneurs in agribusiness development, digital agriculture, and data-driven decision-making. His work has empowered communities to embrace technology not just as a tool, but as a pathway to food security, climate resilience, and rural prosperity.
A former Division Chief at the National Innovation Council under NEDA, Keb has led national consultations and advised agencies like the Department of Agriculture, DTI, DepEd, DICT, UNDP, and GoNegosyo. He has taught data science at CIIT College of Arts and Technology, co-lectured at Brown University, and continues to champion agri-innovation across Southeast Asia.
Whether on stage, in the classroom, or in the field, The Digital Agriculturist reimagines food systems for a just, data-smart, and dignified future.
We are an amalgamation of our experiences—both good and painful. What defines us is not what we’ve been through, but the choices we make from there.
KEB CUEVAS
THE DIGITAL AGRICULTURIST
Early Life and Education
Keb was born on October 6, 1995, and raised in an in-place rural-turned-urban resettlement community in Las Piñas City, Metro Manila. He grew up in a working-class family—his mother managed a sari-sari store, while his father worked as a tricycle driver and farmer tending to their inherited land in Sta. Maria, Laguna.
Despite living in an informal settler’s area, Keb’s household was one of quiet grit and resourcefulness. A turning point came when his mother became a beneficiary of Smart Communications’ Barangay Bro Program, which donated computers to microentrepreneurs. With this opportunity, she opened a small computer shop at home—giving the family a new source of livelihood and giving Keb his first exposure to the digital world. He helped manage the shop as a child, learning to troubleshoot, print documents, and navigate basic software. This early brush with technology would later inspire his life’s work as The Digital Agriculturist.
Keb began his formal education at Almanza Elementary School, where he graduated in 2008 and served as Associate Editor of the school paper. In high school, he studied at Saint Anthony School of Las Piñas (Saint Francis of Assisi College System), graduating in 2012 with the distinction of First Honorable Mention and as Editor-in-Chief of the student publication. To help finance his education, Keb competed in amateur singing and writing contests—winning scholarships and cash prizes that sustained his schooling.
Driven by aspirations of becoming either a doctor or a lawyer, Keb entered Adamson University in 2012, first taking up Accountancy, then shifting to Biology after discovering a stronger inclination toward the sciences. He consistently ranked among the top 10 students in his class. However, a sudden increase in tuition fees and the absence of scholarship support led him to transfer to the University of the Philippines Los Baños (UPLB).
At UPLB, Keb pursued a BS in Agribusiness Management, a program that blended his interests in science, economics, and entrepreneurship. He became a student leader, founding Enactus UPLB and launching Amiga Philippines, a program that trained women and farmers in Calauan, Laguna in agribusiness and recordkeeping. For these efforts, he received the Service Leadership Award in 2017 from Enactus Philippines. That same year, he passed the Professional Licensure Examination for Agriculturists, earning a score just two points shy of the board topnotcher rank.
In 2018, Keb was selected for the prestigious Young Southeast Asian Leaders Initiative (YSEALI) fellowship by the U.S. Department of State. He studied economic development and social entrepreneurship at Brown University’s Swearer Center for Public Service, jointly with the University of Connecticut and University for Peace.
However, during his stay in the United States, tragedy struck. On October 6, 2018—his birthday—Keb’s father suffered a stroke while returning from their farmland. He had just confronted a land grabber claiming part of their property. After weeks in critical care and a second stroke, his father passed away. The incident not only left the family emotionally shattered but also burdened them with significant medical debts. The land they had fought to protect was later sold to cover hospital bills. This painful experience became a turning point in Keb’s life—fueling his eventual decision to pursue a legal education focused on land rights, healthcare reform, and agricultural justice.
After returning to the Philippines, Keb co-founded Tagani, a digital agriculture startup that provided farmers with market access, e-learning tools, and digital finance services. Tagani gained widespread acclaim, winning multiple awards from World Vision, BPI Sinag, and the UNDP, and being named among the Top 100 Startups in Asia Pacific at the Echelon Summit. Unfortunately, the pandemic forced the company to shut down in 2022, prompting Keb to return to public service.
That same year, he enrolled in a Professional Master’s in Data Science at the Technological Institute of the Philippines. In 2023, based on his professional portfolio, he was admitted to the straight PhD in Data Science program at UP Diliman, under the supervision of Dr. Giovanni Tapang, then Dean of the College of Science. However, he later decided to shift paths once more—this time to pursue a lifelong dream of entering the legal profession.
In 2025, Keb enrolled in the ladderized Master of Legal Studies–Juris Doctor (MLS–JD) program at Adamson University College of Law, returning to the institution where he first began his tertiary education journey.
Professional Career
Keb Cuevas built a career that blends science communication, digital innovation, and agricultural policy. He worked as a journalist, founded two startups, served in government, taught data science, and currently leads KEBCO Management Consultancy. Through his work, he has helped bridge the gap between farmers and technology, making complex ideas more accessible to the public through digital platforms and public service initiatives.
Youth Leadership
Keb Cuevas began his leadership journey as a student at the University of the Philippines, where he founded Amiga Philippines, an initiative that taught financial accounting to women farmers in Calauan, Laguna. The project gained national recognition, becoming a finalist in the Ten Accomplished Youth Organizations (TAYO) Awards and winning the Rappler-United Nations Development Programme Social Good Summit competition in 2016.
At the same time, Cuevas established Enactus UPLB, a student organization focused on social entrepreneurship. Under his leadership, the team placed second in the Enactus Philippines National Finals in 2016. Two years later, he was awarded a Young Southeast Asian Leaders Initiative (YSEALI) Fellowship at Brown University, specializing in social entrepreneurship and economic development.
In 2019, Keb was selected as one of the officers of U.S. Embassy in Manila’ YSEALI alumni council, tasked to promote US-PH exchange programs and coordinate engagement with alumni of US-PH exchange programs.
Journalism and Digital Media
After college, Cuevas pursued a career in journalism at Rappler, a Nobel Prize-winning social news platform. As a journalist specializing in data journalism, social innovation, disaaster response, civic participation, and technology, he explored how digital platforms can drive social change and empower communities. His work focused on leveraging big data and digital storytelling to uncover insights on pressing national issues. He was also one of the community managers of MovePH, the news organization’s civic engagement arm. He remained with Rappler until 2018.
Digital Agriculture
Transitioning from journalism, Cuevas applied his expertise in data science to drive innovation in technology and agriculture. At just 22 years old, he founded Tagani, a digital agriculture platform designed to support farmers through farm management solutions, agricultural learning, and e-commerce. By connecting farmers directly with buyers, Tagani reduces market volatility and minimizes dependence on intermediaries.
Tagani’s innovative approach to sustainable agriculture earned it both national and international recognition:
- Selected as one of the top startups in the 3rd Globe Future Makers program, which supports local social innovators using technology to tackle the Philippines’ most pressing social challenges.
- Won World Vision’s Social Innovation Challenge, which encourages entrepreneurs to develop impactful solutions for communities in the Philippines.
- Selected as finalist at BPI Sinag Social Entrepreneurship Challenge, a program dedicated to uplifting social enterprises that improve Filipino livelihoods.
- Named as one of the TOP100 startups at Echelon Asia Summit, underscoring its potential as a leading startup in the Asia-Pacific region.
In 2021, during the COVID-19 pandemic, Cuevas was appointed Division Chief at the National Economic and Development Authority (NEDA)’s National Innovation Council (NIC)—the highest innovation policy-making body in the Philippines, chaired by the President. In this role, he played a key part in developing innovation and technology policies aimed at economic recovery and national development. Notably, he contributed to the pandemic response playbook, national innovation agenda and strategy, and government digital transformation plans—especially for the food and agribusiness systems.
He has served as a consultant agriculturist to several regional offices and bureaus of the Department of Agriculture (DA).
Data Science and Innovation
Beyond agriculture, Keb Cuevas built a distinguished career as a data scientist, specializing in data mining, sentiment analysis, natural language processing, advanced analytics, and cybersecurity threat intelligence. He has also shared his expertise as an educator, teaching data science and digital marketing at institutions such as Brown University, CIIT College of Arts and Technology, and Refocus Digital Academy.
In the corporate sector, Cuevas served as Manager of Analytics at Solaire Resort and Casino, where he spearheaded data-driven strategies to optimize business operations, enhance customer insights, and drive financial decision-making. His expertise in predictive analytics, business intelligence, and AI-driven automation played a crucial role in improving strategic planning, operational efficiency, and analytics workflows.
In 2023, Cuevas co-founded Taxikel, a pioneering digital ride-hailing platform aimed at modernizing tricycle transportation in the Philippines. As Chief Growth Officer and Corporate Secretary, he led the company’s expansion strategy, regulatory compliance, and partnership development, ensuring that tricycle drivers had access to cashless payments, trip optimization tools, and enhanced earnings transparency.
Under his leadership, Taxikel gained national and international recognition, winning the United Nations Development Programme (UNDP) YouthCo:Lab Innovation Challenge Award in 2024 for its commitment to sustainable mobility and economic empowerment.
Currently, Cuevas serves as a Data Science Product Manager for Cybersecurity Threat Intelligence, where he develops advanced AI-driven solutions to detect, analyze, and mitigate cyber threats. His work involves integrating machine learning, big data analytics, and automation into cybersecurity frameworks, enhancing digital forensics, risk assessment, and threat intelligence operations.